{"id":18199,"date":"2021-12-27T19:11:00","date_gmt":"2021-12-27T17:11:00","guid":{"rendered":"http:\/\/economic.karpat.in.ua\/?p=18199"},"modified":"2021-12-27T18:54:16","modified_gmt":"2021-12-27T16:54:16","slug":"rekordaron-kelnek-el-a-nemet-luxusautok","status":"publish","type":"post","link":"https:\/\/economic.karpat.in.ua\/?p=18199&lang=hu","title":{"rendered":"Rekord\u00e1ron kelnek el a n\u00e9met luxusaut\u00f3k"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>A h\u00e1rom legnagyobb n\u00e9met luxusaut\u00f3gy\u00e1r egy aut\u00f3ra jut\u00f3 \u00e1rbev\u00e9tele tavaly 25 sz\u00e1zal\u00e9kkal haladta meg a pand\u00e9mia el\u0151tti utols\u00f3 b\u00e9ke\u00e9v, 2019 szintj\u00e9t. Hossz\u00fa \u00e9vtizedek \u00f3ta tart\u00f3 trend fordult meg: az aut\u00f3ipar \u00e1ltal\u00e1ban t\u00f6bbet gy\u00e1rtott, mint amennyit el tudott adni. \u00cdgy k\u00e9nytelenek voltak jelent\u0151s diszkonttal piacra dobni egyes modelleket, hogy legal\u00e1bb a gy\u00e1rt\u00e1s k\u00f6lts\u00e9gei visszaj\u00f6jjenek. A pand\u00e9mia azonban ezen a piacon is mindent megv\u00e1ltoztatott.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"775\" height=\"477\" src=\"http:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2021\/12\/nemeck.jpg\" alt=\"\" class=\"wp-image-18197\" srcset=\"https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2021\/12\/nemeck.jpg 775w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2021\/12\/nemeck-300x185.jpg 300w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2021\/12\/nemeck-768x473.jpg 768w\" sizes=\"auto, (max-width: 775px) 100vw, 775px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A korl\u00e1toz\u00e1sok, majd az alkatr\u00e9sz-, alapanyag-, a csiphi\u00e1ny miatt lecs\u00f6kkent a gy\u00e1rtott aut\u00f3k mennyis\u00e9ge. A Stifel bank elemz\u00e9se szerint az id\u00e9n 4 milli\u00f3 aut\u00f3val t\u00f6bbet tudn\u00e1nak glob\u00e1lisan eladni \u2013 m\u00e1r ha lenne. A gy\u00e1rt\u00f3k \u00edgy \u00e9rthet\u0151en a magasabb kateg\u00f3ri\u00e1s aut\u00f3kra f\u00f3kusz\u00e1lnak, ezeken magasabb az \u00e1rr\u00e9s. A Mercedes-Benz egy aut\u00f3ra jut\u00f3 \u00e1rbev\u00e9tele a 2019-es 38 ezer eur\u00f3r\u00f3l a tavalyi \u00e9v harmadik negyed\u00e9vre 54 ezerre emelkedett. Az Audin\u00e1l 46 ezerr\u0151l 57,5 ezer eur\u00f3ra n\u0151tt. A BMW, amely a h\u00e1rom nagy n\u00e9met k\u00f6z\u00fcl m\u00e9g viszonylag a legjobban v\u00e9szelte \u00e1t a k\u00e9szlethi\u00e1nyt, 36 ezerr\u0151l 38 ezerre emelkedtek ezek a mutat\u00f3k.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A folyamatokat j\u00f3l t\u00fckr\u00f6zi az is, hogy az elad\u00e1sok visszaes\u00e9s\u00e9vel nem j\u00e1rt p\u00e1rhuzamosan az \u00e1rbev\u00e9tel hasonl\u00f3 m\u00e9rt\u00e9k\u0171 cs\u00f6kken\u00e9se. A Mercedesn\u00e9l p\u00e9ld\u00e1ul az id\u00e9n szeptemberig 30 sz\u00e1zal\u00e9kkal cs\u00f6kkent az eladott aut\u00f3k sz\u00e1ma az egy \u00e9vvel kor\u00e1bbi helyzethez k\u00e9pest, az \u00e1rbev\u00e9tel azonban csak egy sz\u00e1zal\u00e9kkal m\u00e9rs\u00e9kl\u0151d\u00f6tt. A gy\u00e1r EBITDA mutat\u00f3j\u00e1t 1,4 milli\u00e1rd eur\u00f3val n\u00f6velte a harmadik negyd\u00e9vben, hogy a magasabb \u00e1rkateg\u00f3ri\u00e1j\u00fa modellek gy\u00e1rt\u00e1s\u00e1ra f\u00f3kusz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Forr\u00e1s: figyelo.hu<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A h\u00e1rom legnagyobb n\u00e9met luxusaut\u00f3gy\u00e1r egy aut\u00f3ra jut\u00f3 \u00e1rbev\u00e9tele tavaly 25 sz\u00e1zal\u00e9kkal haladta meg a pand\u00e9mia el\u0151tti utols\u00f3 b\u00e9ke\u00e9v, 2019 szintj\u00e9t. Hossz\u00fa \u00e9vtizedek \u00f3ta tart\u00f3 trend fordult meg: az aut\u00f3ipar \u00e1ltal\u00e1ban t\u00f6bbet gy\u00e1rtott, mint amennyit el tudott adni. A pand\u00e9mia azonban ezen a piacon is mindent megv\u00e1ltoztatott.<\/p>\n","protected":false},"author":10,"featured_media":18197,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,49,39],"tags":[156,28556],"class_list":["post-18199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cikkek","category-hirek","category-vilag","tag-autogyarto","tag-csiphiany"],"_links":{"self":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/18199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18199"}],"version-history":[{"count":0,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/18199\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/media\/18197"}],"wp:attachment":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}