{"id":19160,"date":"2022-01-29T18:04:00","date_gmt":"2022-01-29T16:04:00","guid":{"rendered":"https:\/\/economic.karpat.in.ua\/?p=19160"},"modified":"2022-01-29T16:35:51","modified_gmt":"2022-01-29T14:35:51","slug":"az-amazon-feloszlatta-bizarr-twitteres-hadsereget","status":"publish","type":"post","link":"https:\/\/economic.karpat.in.ua\/?p=19160&lang=hu","title":{"rendered":"Az Amazon feloszlatta bizarr twitteres hadsereg\u00e9t"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"760\" height=\"425\" src=\"https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/01\/amazon.jpg\" alt=\"\" class=\"wp-image-19161\" srcset=\"https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/01\/amazon.jpg 760w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/01\/amazon-300x168.jpg 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Minden t\u00falz\u00e1s n\u00e9lk\u00fcl \u00e1ll\u00edthatjuk, hogy az Amazonnak van n\u00e9mi PR-probl\u00e9m\u00e1ja, a nagy tech c\u00e9gekkel szemben szkeptikus fogyaszt\u00f3k mellett a tr\u00f6sztellenes vizsg\u00e1latokat s\u00fcrget\u0151 politikusok, \u00e9s a dolgoz\u00f3k\u00a0olykor horribilis munkak\u00f6r\u00fclm\u00e9nyei\u00a0kapcs\u00e1n a munkajogok\u00e9rt agg\u00f3d\u00f3 emberek is orrolnak a c\u00e9g\u00f3ri\u00e1sra. \u00cdgy nem meglep\u0151, hogy pozit\u00edv hangokat is szerettek volna magukkal kapcsolatban hallatni, de az egyik, erre kital\u00e1lt program nemr\u00e9g v\u00e9get \u00e9rt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tavaly publik\u00e1lt bels\u0151s dokumentumok szerint az Amazonn\u00e1l 2018-ban tal\u00e1lt\u00e1k ki az FC Ambassador, azaz &#8220;teljes\u00edt\u00e9si k\u00f6zpont nagyk\u00f6vet&#8221; programot, aminek keretein bel\u00fcl az Amazon dolgoz\u00f3inak fizettek az\u00e9rt, hogy pozit\u00edv hangnemben nyilatkozzanak a c\u00e9gr\u0151l.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ez a web\u00e1ruh\u00e1z\u00a0rakt\u00e1rait\u00a0\u00e9rintette, amivel kapcsolatban ekkor rendk\u00edv\u00fcl les\u00fajt\u00f3 besz\u00e1mol\u00f3k jelentek meg, p\u00e9ld\u00e1ul olyan dolgoz\u00f3kr\u00f3l, akik \u00fcvegekbe pisiltek, mert a r\u00e1juk kiszabott csomagmennyis\u00e9g kezel\u00e9se mellett egyszer\u0171en nem lett volna idej\u00fck elmenni egy mell\u00e9khelyis\u00e9gbe. A programba &#8220;j\u00f3 humor\u00e9rz\u00e9k\u0171&#8221; munkat\u00e1rsakat v\u00e1logattak be, akiknek az volt a dolga, hogy &#8220;udvarias, de er\u0151teljes&#8221; hangnemben v\u00e1laszoljanak olyan bejegyz\u00e9sekre, amik az Amazont kritiz\u00e1lj\u00e1k, \u00e9s v\u00e9dj\u00e9k meg a munkaad\u00f3jukat.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"760\" height=\"486\" src=\"https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/01\/amazon2.jpg\" alt=\"\" class=\"wp-image-19162\" srcset=\"https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/01\/amazon2.jpg 760w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/01\/amazon2-300x192.jpg 300w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">A program r\u00e9sztvev\u0151i gyakran rendk\u00edv\u00fcl hasonl\u00f3 nyelvezetet haszn\u00e1ltak, p\u00e9ld\u00e1ul azt hozt\u00e1k fel, hogy a b\u0151s\u00e9ges ellent\u00e9telez\u00e9s, vagy a kedvelhet\u0151 munkat\u00e1rsak miatt szeretnek az\u00a0Amazonn\u00e1l dolgozni, emellett sokszor ugyanazokat a k\u00e9peket osztott\u00e1k meg. Ez is hozz\u00e1j\u00e1rult ahhoz, hogy a nagyk\u00f6vetek tweetjeit neh\u00e9z volt komolyan venni, mivel azok t\u00fals\u00e1gosan mesterk\u00e9ltnek \u00e9rz\u0151dtek, de nem ez volt az egyetlen probl\u00e9ma, amibe belefutottak. Mivel a program r\u00e9sztvev\u0151it csak az k\u00fcl\u00f6nb\u00f6ztette meg, hogy a nev\u00fck v\u00e9g\u00e9n ott volt, hogy &#8220;FC Ambassador&#8221;, b\u00e1rki kiadhatta mag\u00e1t az Amazon \u00e1ltal fizetett tweetel\u0151nek, ezt pedig t\u00f6bb par\u00f3diafi\u00f3kkal meg is tett\u00e9k p\u00e9ld\u00e1ul humorist\u00e1k. Ezeket ugyan k\u00e9s\u0151bb a Twitter letiltotta, az \u00f3ri\u00e1sc\u00e9g kezdem\u00e9nyez\u00e9s\u00e9nek abszurdit\u00e1s\u00e1ra ez is r\u00e1mutatott.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A kamp\u00e1ny le\u00e1ll\u00edt\u00e1s\u00e1r\u00f3l sz\u00f3l\u00f3 besz\u00e1mol\u00f3ban viszont nem is ezt s\u00e9relmezt\u00e9k legjobban az Amazon vezet\u0151i, hanem azt, hogy csak kev\u00e9s embert \u00e9rtek el a fizetett \u00fczeneteik. Ez\u00e9rt 2021 v\u00e9g\u00e9n pontot tettek a kezdem\u00e9nyez\u00e9s t\u00f6rt\u00e9nete v\u00e9g\u00e9re, \u00e9s annak minden nyom\u00e1t elt\u00fcntett\u00e9k a k\u00f6z\u00f6ss\u00e9gi m\u00e9di\u00e1b\u00f3l.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Forr\u00e1s: pcworld.hu<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Az Amazon saj\u00e1t dolgoz\u00f3it fizette az\u00e9rt, hogy j\u00f3 dolgokat \u00edrjanak a c\u00e9gr\u0151l a k\u00f6z\u00f6ss\u00e9gi m\u00e9di\u00e1ban.<\/p>\n","protected":false},"author":10,"featured_media":19161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,49,39],"tags":[4811],"class_list":["post-19160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cikkek","category-hirek","category-vilag","tag-amazon"],"_links":{"self":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/19160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=19160"}],"version-history":[{"count":0,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/19160\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/media\/19161"}],"wp:attachment":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=19160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=19160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=19160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}