{"id":19557,"date":"2022-02-10T21:00:00","date_gmt":"2022-02-10T19:00:00","guid":{"rendered":"https:\/\/economic.karpat.in.ua\/?p=19557"},"modified":"2022-02-10T20:57:14","modified_gmt":"2022-02-10T18:57:14","slug":"dragabb-lesz-iden-horvatorszagi-nyaralas","status":"publish","type":"post","link":"https:\/\/economic.karpat.in.ua\/?p=19557&lang=hu","title":{"rendered":"Dr\u00e1g\u00e1bb lesz id\u00e9n horv\u00e1torsz\u00e1gi nyaral\u00e1s"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>\u00c1tlagosan 8-11 sz\u00e1zal\u00e9kos \u00e9jszak\u00e1nk\u00e9nti \u00e1remel\u00e9s a sz\u00e1ll\u00e1sad\u00f3k v\u00e1lasza a rezsik\u00f6lts\u00e9gek \u00e9s b\u00e9rek emelked\u00e9s\u00e9re Kelet-K\u00f6z\u00e9p-Eur\u00f3p\u00e1ban \u2013 der\u00fcl ki a Szallas Group \u00e9s a Nielsen IQ friss, magyar, cseh, rom\u00e1n, lengyel \u00e9s horv\u00e1t sz\u00e1ll\u00e1sad\u00f3k k\u00f6r\u00e9ben v\u00e9gzett felm\u00e9r\u00e9s\u00e9b\u0151l<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d3ri\u00e1s probl\u00e9m\u00e1t jelent a munkaer\u0151hi\u00e1ny az eg\u00e9sz r\u00e9gi\u00f3ban, a legt\u00f6bb sz\u00e1ll\u00e1shelyen k\u00e9ts\u00e9gbeesetten keresnek takar\u00edt\u00f3kat, szobal\u00e1nyokat, szak\u00e1csokat \u00e9s pinc\u00e9reket. A Nielsen IQ felm\u00e9r\u00e9se szerint Magyarorsz\u00e1gon sz\u00e1ll\u00e1sonk\u00e9nt \u00e1tlagosan 2,3, Rom\u00e1ni\u00e1ban 2,1, Horv\u00e1torsz\u00e1gban 1,7 nyitott poz\u00edci\u00f3 van. B\u00e1r Csehorsz\u00e1g relat\u00edve b\u0151s\u00e9ges munkaer\u0151vel rendelkezik a r\u00e9gi\u00f3 m\u00e1s orsz\u00e1gaihoz viszony\u00edtva, m\u00e9gis akad sz\u00e1ll\u00e1shelyenk\u00e9nt \u00e1tlagosan 10,5 szabad poz\u00edci\u00f3.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/02\/horvatorszag-nyaralas-1024x683.jpg\" alt=\"\" class=\"wp-image-19558\" srcset=\"https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/02\/horvatorszag-nyaralas-1024x683.jpg 1024w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/02\/horvatorszag-nyaralas-300x200.jpg 300w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/02\/horvatorszag-nyaralas-768x512.jpg 768w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/02\/horvatorszag-nyaralas-1536x1024.jpg 1536w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2022\/02\/horvatorszag-nyaralas-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>P\u00f6r\u00f6g a digitaliz\u00e1ci\u00f3 a szektorban&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A pand\u00e9mia hat\u00e1s\u00e1ra a turizmusban is felgyorsult a digitaliz\u00e1ci\u00f3, hiszen mind a sz\u00e1ll\u00e1sad\u00f3k, mind a vend\u00e9gek digit\u00e1lis kompetenci\u00e1i fejl\u0151dtek az elm\u00falt k\u00e9t esztend\u0151ben.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ami az online foglal\u00e1sokat illeti, Magyarorsz\u00e1g a legkiemelked\u0151bb a r\u00e9gi\u00f3ban, ahol 10 belf\u00f6ldi foglal\u00e1sb\u00f3l 9 digit\u00e1lis csatorn\u00e1kon t\u00f6rt\u00e9nik, szemben Horv\u00e1torsz\u00e1ggal (65), Csehorsz\u00e1ggal (60 sz\u00e1zal\u00e9k), Lengyelorsz\u00e1ggal (54 sz\u00e1zal\u00e9k) \u00e9s Rom\u00e1ni\u00e1val (26 sz\u00e1zal\u00e9k).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ezt a trendet az is magyar\u00e1zza, hogy mivel a k\u00f6zelebbi, r\u00e9gi\u00f3s \u00fati c\u00e9lok ir\u00e1nt n\u0151 jellemz\u0151en a kereslet, ezeket az utaz\u00e1sokat t\u00f6bbnyire egy\u00e9nileg, saj\u00e1t szervez\u00e9s \u00fatj\u00e1n bonyol\u00edtj\u00e1k le a vend\u00e9gek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A felm\u00e9r\u00e9s adataib\u00f3l l\u00e1that\u00f3, a cseh sz\u00e1ll\u00e1sad\u00f3k negyede, a magyarok harmada, a rom\u00e1nok 36 sz\u00e1zal\u00e9ka \u00e9s a horv\u00e1tok 38 sz\u00e1zal\u00e9ka \u00faj digit\u00e1lis fizet\u00e9si m\u00f3dokat vezetett be a pand\u00e9mia idej\u00e9n. A vizsg\u00e1lt orsz\u00e1gokban a sz\u00e1ll\u00e1shelyek t\u00f6bb mint fele csatlakozott az OTA-k \u00e1ltal \u00fczemeltetett fizet\u00e9si rendszerekhez, azonban a fintech szolg\u00e1ltat\u00f3k fizet\u00e9si megold\u00e1sainak (pl. Revolut, PayPal, GooglePay, AliPay) bevezet\u00e9se egyel\u0151re kev\u00e9sb\u00e9 n\u00e9pszer\u0171.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A belf\u00f6ldi turizmus \u201e\u00e1llami hajt\u00e1s\u00fa\u201d n\u00f6veked\u00e9se<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A korm\u00e1nyok \u2013 keresve a m\u00f3dot arra, hogy a pand\u00e9mia \u00e1ltal s\u00fajtott turisztikai szektort b\u00e1rmilyen form\u00e1ban megments\u00e9k \u2013 k\u00fcl\u00f6nf\u00e9le fogyaszt\u00f3i \u00f6szt\u00f6nz\u0151 kamp\u00e1nyokat vezettek be. Magyarorsz\u00e1gon a SZ\u00c9P k\u00e1rtya, Rom\u00e1ni\u00e1ban a Tichete de vacanta, Lengyelorsz\u00e1gban a Bon turystyczny \u00e9s Csehorsz\u00e1gban a St\u00e1tn\u00ed poukaz ker\u00fcltek haszn\u00e1latba vagy v\u00e1ltak kedvezm\u00e9nyesebben felhaszn\u00e1lhat\u00f3v\u00e1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u00e1r a turizmust n\u00e9pszer\u0171s\u00edt\u0151 int\u00e9zked\u00e9sek gyakoris\u00e1ga \u00e9s p\u00e9nzbeli \u00e9rt\u00e9ke orsz\u00e1gonk\u00e9nt elt\u00e9r\u0151 \u2013 pl. Magyarorsz\u00e1gon \u00e9s Rom\u00e1ni\u00e1ban a rendszeres \u00f6szt\u00f6nz\u0151k \u00e9rt\u00e9ke kb. 250 milli\u00f3 eur\u00f3\/\u00e9v, a lengyel \u00e1llam 800 milli\u00f3, m\u00edg a cseh korm\u00e1nyzat 18 milli\u00f3 eur\u00f3 \u00e9rt\u00e9kben bocs\u00e1tott ki utalv\u00e1nyokat a koronav\u00edrus-j\u00e1rv\u00e1ny kit\u00f6r\u00e9se \u00f3ta. A cseh St\u00e1tn\u00ed poukaz esetleges j\u00f6v\u0151beni megsz\u00fcntet\u00e9s\u00e9nek \u00e9s a magyar SZ\u00c9P-k\u00e1rtya bev\u00e1s\u00e1rl\u00e1sra haszn\u00e1lhat\u00f3s\u00e1g\u00e1nak h\u00edr\u00e9t is aggodalommal fogadt\u00e1k a helyi ipar\u00e1gi szerepl\u0151k, mivel a sz\u00e1ll\u00e1shely-kihaszn\u00e1lts\u00e1g fenntart\u00e1sa \u00e1llami t\u00e1mogat\u00e1s n\u00e9lk\u00fcl 2022-ben kih\u00edv\u00e1st jelenthet \u2013 olvashat\u00f3 a Sallas Group k\u00f6zlem\u00e9ny\u00e9ben.<\/p>\n\n\n\n<p class=\"has-text-align-right wp-block-paragraph\"><strong><a href=\"https:\/\/www.vg.hu\/nemzetkozi-gazdasag\/2022\/02\/dragabb-lesz-iden-horvatorszagban-nyaralni?utm_source=hirstart\" target=\"_blank\" rel=\"noreferrer noopener\">(vg.hu)<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00c1tlagosan 8-11 sz\u00e1zal\u00e9kos \u00e9jszak\u00e1nk\u00e9nti \u00e1remel\u00e9s a sz\u00e1ll\u00e1sad\u00f3k v\u00e1lasza a rezsik\u00f6lts\u00e9gek \u00e9s b\u00e9rek emelked\u00e9s\u00e9re Kelet-K\u00f6z\u00e9p-Eur\u00f3p\u00e1ban \u2013 der\u00fcl ki a Szallas Group \u00e9s a Nielsen IQ friss, magyar, cseh, rom\u00e1n, lengyel \u00e9s horv\u00e1t sz\u00e1ll\u00e1sad\u00f3k k\u00f6r\u00e9ben v\u00e9gzett felm\u00e9r\u00e9s\u00e9b\u0151l<\/p>\n","protected":false},"author":12,"featured_media":19558,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,49,39],"tags":[3071,505,33403],"class_list":["post-19557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cikkek","category-hirek","category-vilag","tag-aremeles","tag-turizmus","tag-vendeglatoipar"],"_links":{"self":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/19557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=19557"}],"version-history":[{"count":0,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/19557\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/media\/19558"}],"wp:attachment":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=19557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=19557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=19557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}