{"id":49072,"date":"2024-06-01T13:40:00","date_gmt":"2024-06-01T10:40:00","guid":{"rendered":"https:\/\/economic.karpat.in.ua\/?p=49072"},"modified":"2024-06-01T09:21:25","modified_gmt":"2024-06-01T06:21:25","slug":"ujra-gyartjak-ukrajnaban-az-oreot","status":"publish","type":"post","link":"https:\/\/economic.karpat.in.ua\/?p=49072&lang=hu","title":{"rendered":"\u00dajra gy\u00e1rtj\u00e1k Ukrajn\u00e1ban az Ore\u00f3t"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Az orosz\u2013ukr\u00e1n h\u00e1bor\u00fa elej\u00e9n rong\u00e1l\u00f3dott meg a Mondelez ukrajnai \u00fczeme. Mostanra siker\u00fclt helyre\u00e1ll\u00edtani a k\u00e1rokat, \u00e9s \u00fajraind\u00edtani az Oreo term\u00e9kek gy\u00e1rt\u00e1s\u00e1t.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">P\u00e9nteken j\u00f3 h\u00edrt kaptak az ukr\u00e1nok. Ugyan m\u00e9g nem biztos, hogy haszn\u00e1lhatj\u00e1k a nyugati fegyvereket oroszorsz\u00e1gi c\u00e9lpontok ellen, \u00e1m az egyik amerikai c\u00e9g ukrajnai gy\u00e1r\u00e1ban \u00fajraindulhat a termel\u00e9s. A Mondelez \u00e9lelmiszergy\u00e1rt\u00f3 nagyv\u00e1llalat ugyanis ism\u00e9t elkezdte a vil\u00e1gszerte n\u00e9pszer\u0171 Oreo kekszek gy\u00e1rt\u00e1s\u00e1t az orsz\u00e1g keleti r\u00e9sz\u00e9n tal\u00e1lhat\u00f3 \u00fczem\u00e9ben \u2013 adta h\u00edr\u00fcl a Reuters.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Trosztyanec v\u00e1ros\u00e1ban tal\u00e1lhat\u00f3 gy\u00e1rban k\u00e9t \u00e9vvel ezel\u0151tt \u00e1llt le a termel\u00e9s, miut\u00e1n az orosz\u2013ukr\u00e1n h\u00e1bor\u00fa elej\u00e9n s\u00falyosan megrong\u00e1l\u00f3dott az \u00e9p\u00fclet. A Mondelez \u00fczeme mostanra teljesen \u00fajj\u00e1\u00e9p\u00fclt. Tavaly m\u00e1r r\u00e9szlegesen meg tudta nyitni a csokol\u00e1d\u00e9k gy\u00e1rt\u00e1s\u00e1val foglalkoz\u00f3 \u00fczemr\u00e9szt.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2024\/05\/oreo-1.jpg\" alt=\"\" class=\"wp-image-49073\" srcset=\"https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2024\/05\/oreo-1.jpg 1000w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2024\/05\/oreo-1-300x200.jpg 300w, https:\/\/economic.karpat.in.ua\/wp-content\/uploads\/2024\/05\/oreo-1-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">A v\u00e1llalat a k\u00f6zlem\u00e9ny\u00e9ben azonban kijelentette, hogy az ukrajnai gy\u00e1rban k\u00e9sz\u00fclt Oreo term\u00e9keket, \u00e9s egy\u00e9b \u00e9dess\u00e9geket sem fog export\u00e1lni a szomsz\u00e9dos Oroszorsz\u00e1gba. A trosztyaneci \u00fczemben el\u0151\u00e1ll\u00edtott term\u00e9keket az ukr\u00e1n piacon t\u00f6rt\u00e9n\u0151 \u00e9rt\u00e9kes\u00edt\u00e9s mellett t\u00f6bbek k\u00f6z\u00f6tt Georgi\u00e1ban \u00e9s Kazahszt\u00e1nban adj\u00e1k el.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ett\u0151l f\u00fcggetlen\u00fcl az oroszoknak sem kell t\u00fals\u00e1gosan szomorkodniuk, hogy Oreo n\u00e9lk\u00fcl maradnak, hiszen a Mondeleznek h\u00e1rom gy\u00e1ra is van Oroszorsz\u00e1gban, \u00e9s az ott gy\u00e1rtott term\u00e9kek egy r\u00e9sz\u00e9t \u00e9rt\u00e9kes\u00edti is az orosz piacon. A t\u00e1rsas\u00e1g kor\u00e1bban bejelentette, hogy 2023 v\u00e9g\u00e9re \u00f6n\u00e1ll\u00f3v\u00e1 teszi oroszorsz\u00e1gi \u00fczlet\u00e1g\u00e1t, \u00f6nell\u00e1t\u00f3 ell\u00e1t\u00e1si l\u00e1nccal \u00e9s besz\u00e1ll\u00edt\u00f3kkal. Azonban a multinacion\u00e1lis v\u00e1llalat sok dolgoz\u00f3ja \u00e9s t\u00f6bb befektet\u0151je is Moszkva bojkottj\u00e1ra sz\u00f3l\u00edtotta fel a c\u00e9get.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Arr\u00f3l nemr\u00e9g a Bloomberg is besz\u00e1molt, hogy Mondelez r\u00e9szv\u00e9nyeseinek csaknem 30 sz\u00e1zal\u00e9ka szerette volna el\u00e9rni, hogy a v\u00e1llalat tegye egy\u00e9rtelm\u0171v\u00e9 oroszorsz\u00e1gi \u00e9s ukrajnai helyzettel kapcsolatos \u00e1ll\u00e1spontj\u00e1t, hogy nyilv\u00e1noss\u00e1g a h\u00e1bor\u00faban \u00e1ll\u00f3 orsz\u00e1gokban folytatott \u00fczleti gyakorlat\u00e1t. B\u00e1r a javaslat nem ker\u00fclt megszavaz\u00e1sra, a t\u00e1mogatotts\u00e1g m\u00e9rt\u00e9ke m\u00e1r el\u00e9rte azt a k\u00fcsz\u00f6b\u00f6t, amin\u00e9l a vezet\u0151knek \u00e9rdemes lehet \u00e1tgondolniuk a k\u00f6vetkez\u0151 l\u00e9p\u00e9seket.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Az amerikai v\u00e1llalat, b\u00e1r helyenk\u00e9nt furcsa m\u00f3don \u00e9rvel, minden bizonnyal nem a Kreml ir\u00e1nti szimp\u00e1tia miatt maradt Oroszorsz\u00e1gban, hanem mert nem szeretne piacot vesz\u00edteni. Mivel az \u00e9lelmiszerek egyel\u0151re m\u00e9g nem tartoznak a nemzetk\u00f6zi szankci\u00f3k hat\u00e1lya al\u00e1, \u00edgy a Mondelez t\u00f6bb versenyt\u00e1rsa, k\u00f6zt\u00fck a legnagyobb riv\u00e1lis, a sv\u00e1jci tulajdon\u00fa Nestl\u00e9 is maradt az orsz\u00e1gban, szint\u00e9n \u00f6n\u00e1ll\u00f3v\u00e1 ell\u00e1t\u00e1si l\u00e1nc ki\u00e9p\u00edt\u00e9s\u00e9vel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A van\u00edliakr\u00e9mmel t\u00f6lt\u00f6tt csokol\u00e1d\u00e9ostya, az Oreo a Mondelez egyik legismertebb m\u00e1rk\u00e1ja, amely 2023-ban csaknem 4 milli\u00e1rd doll\u00e1ros \u00e1rbev\u00e9telt hozott a c\u00e9gnek. A v\u00e1llalat tov\u00e1bbi ismert m\u00e1rk\u00e1i k\u00f6z\u00e9 tartozik Milka \u00e9s a Cadbury csokol\u00e1d\u00e9.<\/p>\n\n\n\n<p class=\"has-text-align-right wp-block-paragraph\"><strong><a href=\"https:\/\/www.vg.hu\/nemzetkozi-gazdasag\/2024\/05\/oreo-mondelez-ukrajna-oroszorszag?utm_source=hirstart&amp;utm_medium=referral&amp;utm_campaign=hiraggregator\" target=\"_blank\" rel=\"noreferrer noopener\">(vg.hu)<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Az orosz\u2013ukr\u00e1n h\u00e1bor\u00fa elej\u00e9n rong\u00e1l\u00f3dott meg a Mondelez ukrajnai \u00fczeme. Mostanra siker\u00fclt helyre\u00e1ll\u00edtani a k\u00e1rokat, \u00e9s \u00fajraind\u00edtani az Oreo term\u00e9kek gy\u00e1rt\u00e1s\u00e1t.<\/p>\n","protected":false},"author":12,"featured_media":49073,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,11,33],"tags":[8745,170365,120],"class_list":["post-49072","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cikkek","category-kiemelt-tema","category-ukrajna","tag-gyartas","tag-oreo","tag-ukrajna-hu"],"_links":{"self":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/49072","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=49072"}],"version-history":[{"count":1,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/49072\/revisions"}],"predecessor-version":[{"id":49074,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/posts\/49072\/revisions\/49074"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=\/wp\/v2\/media\/49073"}],"wp:attachment":[{"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=49072"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=49072"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/economic.karpat.in.ua\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=49072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}